Panssari’s participation in the Desafía San Francisco program, represented by CEO Helena Calva Oria and led by ICEX & Red.es in collaboration with SOSA, marks a key milestone in the company’s international growth strategy.
The program connects high-potential Spanish startups with the Silicon Valley ecosystem, offering direct exposure to investors, corporate partners and technology leaders. For Panssari, this is not only an opportunity to expand internationally, but to validate its technology in one of the most competitive and advanced markets in the world.
Entering the U.S. market requires more than innovation — it demands scalability, market fit and operational robustness. Silicon Valley provides a unique environment where these elements are constantly tested.
Through Desafía San Francisco, Panssari is focusing on:
This process is particularly relevant for companies operating in critical sectors such as infrastructure security, where reliability and real-time decision-making are essential.
Panssari develops an AI-driven security platform designed to address one of the key limitations of current systems: fragmentation. Most infrastructures rely on disconnected technologies that fail to provide a complete operational picture.
Panssari’s approach is to unify these layers into a single platform capable of generating real-time operational intelligence.
Core capabilities include:
The goal is to enable organizations to monitor, anticipate and respond to incidents across large and complex environments.
This technology is particularly relevant for sectors such as:
One of the defining aspects of this edition of Desafía San Francisco is the participation of nine women-led companies (Altum Sequencing, Murarte Global, LegalMit, Narratio, Nidus Lab, GUNDO, Gataca, WORLDPATS and Panssari), highlighting the growing presence of female leadership in sectors traditionally dominated by men, such as deep tech, security and industrial innovation.
Helena Calva’s participation reflects a broader shift toward more diverse leadership in high-impact technological fields. It also positions Panssari as a company combining strong execution capabilities with a clear international vision.
During its time in San Francisco, Panssari will focus on accelerating its international roadmap and identifying concrete growth opportunities within the U.S. ecosystem.
Key priorities include:
This stage is critical as demand grows for solutions capable of securing critical infrastructure, integrating multiple technologies and delivering real-time operational intelligence.
Panssari’s participation in Desafía San Francisco comes at a pivotal moment for the security industry. As global demand increases for AI-driven, dual-use technologies capable of protecting critical assets, the company is positioning itself at the intersection of infrastructure security, industrial operations and defense.
Being present in Silicon Valley is not only about expansion — it's about validating European technology in a global market and building the foundations for scalable growth.
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